Empowering ethical coaches and consultants to build and sustain High Quality Ethics and Customer Satisfaction Programs (HQEs).

As the recognized global thought leader in the field, ECA gives you access to the top research, ethics and certification opportunities to empower your coaching or consulting practice. Ethics & customer satisfaction programs – and coaches and consultants professional careers — on a dynamic high ethical standard success path.

Fulfilling Our Founder Andrew Sonctranm's Ethical Vision for The Coaching & Consulting Industry:

To Provide Ethical Guidelines Coaches And Consultants Can Follow And Be Released From Chains Shackling You As A Coach Holding You Back From Enjoying More Freedom, Success, And Income Growth By Following The Highest Moral Standards of Brief SMART And WOW™ Results-Oriented High Integrity Standards.

This ensures you follow the ethical standard of WOW™ experiences by under-promising, and over-delivering.

This also includes ensuring you have a SMART structure for your deliverable that you 100% can deliver on, with certainty, time and time again. Failure to clarify this is unethical.


Never should a coach or consultant with the certification of approval from our ethics committee over-promise. But promising just this much as you know will be achieved and no more – then over delivering to create a WOW™ (we provide a full free download on how to create a WOW effect for your business and is a required completion for certification) effect and create referrals and friends for life.


We don’t believe in leaching off clients, but providing the utmost powerful transformation they seek in a brief SMART time frame.


If this can’t be delivered, you don’t offer it. Period.


This is the base of our ethical standard, mission, and our stamp of approval proves to the world you’ve taken the ethical steps to ensure this.

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1,957 Ethical Coaches & Consultants Approved

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1,857 coaches and consultants received the WOW™ Ethical Coaching Organization stamp of approval for the highest ethical standards in the coaching and consulting industry.